Collection

»Updrafts of Inspiration«

UNFLINCHING ELEGANCE AND A SOARING PRESENCE LIFTED BY RAW NATURE’S UPDRAFT. THE FIRST IMPETUS FOR THE SVEN-HOLGER ATÉLIER FORMS THE SIGNATURE OF OUR ORIGINAL COLLECTION.

The founding story of Sven-Holger began more than a decade ago. It is deeply rooted in St. Moritz. Our Atélier now translates the timeless clarity of the Swiss sports collections at the turn of the century and the atmosphere of the racing events into the wardrobe of style-conscious cosmopolitans.

Sven-Holger Collection Rider Logo

The Rider

With this unique signet we give special recognition to carefully selected limited editions. It carries the roots of our Atéliers deep within itself and will always be reserved for those who appreciate special creations before others do.

sven-holger figurative mark with letters

The Macaw

For those who value having the Sven-Holger signet at the beginning of our label history, our original collection already carries creations bearing the Macaw.

For those who know how it feels to ascend with the power of their own wings. For those who know why it is worth challenging yourself:

’Feel Momentum’

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